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 Home > V&D 100 - 2005 Volume 2 > HUTCH: On Value Trail
  V&D 100 - 2005 Volume 2
HUTCH: On Value Trail
Hutch has been a true value player both in terms of quality of customers and value-added services it offers
Wednesday, July 06, 2005
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Hutch, India's only MNC-led wireless service provider, continued to bolster its presence in the Indian mobile services market in 2004-05. However, its pan-India ambitions hit a roadblock with the termination of the MoU to acquire Aircel, and some other regulatory issues. Hutch emerged as India's second largest mobile operator in terms of revenue and fourth largest in terms of subscriber base despite having operations in lesser number of circles than Bharti, BSNL and Reliance.

CMD: Asim Ghosh
Area of Operation: Mobile services
Address: Hutchison Max Telecom Limited 
Hutch House, Peninsula Corporate Park,
Ganpatrao Kadam Marg, Lower Parel,
Mumbai - 400013 
Phone: +91 22 56661229
Fax: +91 56661241
Website: www.hutch.co.in www.orange.in  

V&D estimates

CyberMedia Research

Highlights
Hutch's subscriber base touched 7.79 million in 2004-05 registering a growth of 51 percent 
In revenue terms Hutch is second largest mobile operator in India 
Hutch has the highest average revenue per user (ARPU) among mobile operators
3 new circles launched in 2004, Aircel MOU terminated

In 2004-05, Hutch consolidated all its operations in India under Hutchison Max Telecom Private Limited. As part of its consolidation move, Hutchison Max Telecom was made the holding company of all the cellular operations of the Hutchison Essar Group. Besides Hutchison Telecom International, the Essar Group, Kotak Mahindra, the Hinduja Group, and Max India are the shareholders. For long, Hutch has been operating in India through different companies and affiliates. As the company expects, the consolidation would help it create operating synergies, including more efficient management and a more effective use of resources and funds between the various operating companies. The consolidated company will be better placed to access the debt and equity markets in India. Hutchison is expected to launch its IPO.

Hutch has been a true value player both in terms of the quality of customers that it owns and the kind of value-added services it offers. Hutch has been the fastest among all operators when it comes to offering new technologies and services. In 2004-05, the service provider was among the first to deploy EDGE network and the first to offer TV on mobile services. All this has helped Hutch to remain on top when it comes to ARPU. It is estimated that Hutch's ARPU would be 20-22 percent higher than the national average and 13 percent more than Bharti's ARPU. Hutch's consistently higher ARPU has created an impression that the operator is focused on only high value customers. However, this may only be partially true.

What is commendable about Hutch is that despite a regulatory environment that does not favour a foreign investor much, Hutch has retained its faith in the Indian market and has always shown long-term commitment.

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