With its offerings of IP-VPN, Internet bandwidth solutions, and end-to-end
services to enterprise customers, Sify, has emerged as a V&D100 company to
watch out for in the coming years. Despite an unfavorable regulatory
environment, the company has grown in strength and is on course set to give the
telcos a tough fight, particularly in the realm of managed services. It has
gained its market share based on its capabilities. For the fiscal year 2004–05,
Sify reported revenues of $82.8 million, 29 percent higher than the previous
year. Sify also managed to reduce its net losses to $7.05 million, which is 17
percent lower than the previous financial year. It also expanded its network
aggressively and is present in 99 cities with several customer wins to its
credit. During the last financial year, it incurred a capital expenditure of
$11.4 million. Sify also had to shell out $2.3 million towards payment for
continuing to offer its IP-VPN license. This was on account of the entry fee
necessitated by the DoT when it came out with a directive asking the ISPs to
stop offering VPN services as this was not part of their original license.
Another government regulation affecting the company is of not allowing IP-VPN
services to connect to public PSTN network. This regulation has restricted the
adoption of IP-VPN service.
Sify
has benefited from the growth of the data services market in the last few years,
owing to the abundance of bandwidth. Sify's strength lies in staying in the
game and taking a major chunk of the market in the IP-VPN space, despite the
presence of large telecom providers such as BSNL, MTNL, Reliance Infocomm, and
Tata Indicom. As the VPN market grows, thanks to spurt in demand from IT and
ITeS companies, which operate in multiple locations and as well as in overseas
locations. Its alliance with Global Crossing offers a good strength to its aims
of going beyond India.
The alliance with Global Crossing, towards interconnecting their MPLS-based
IP networks, gives the two companies an opportunity for providing converged IP
and data services to each other's networks. The services offered include: VoIP,
IP video, and Internet access across IP-VPN connections to their combined
network footprint. The alliance has resulted in some big customer wins for Sify.
Some of these wins include: Symbian, Gecis, Seaton India, and Equinox Global
Services. On the domestic front, Sify's new IP-VPN customers include Birlasoft,
Bosch Rexroth, CSAV group, Rhodes and Schwartz, and Usha Martin. It also managed
to get repeat orders from some big companies including Hutch, HDFC Standard
Life, Jet Airways, and Nestle.
Sify did well on its business line of home Internet user, which it offers
under the umbrella of Sify Broadband. Its subscriber base rose to 89,000 and it
has a presence in 52 cities thanks to its successful strategy to rope in cable
operators. Internet services accounted for 39 percent of Sify's overall
revenue. iWay cyber cafés are also growing in numbers despite tariffs reaching
rock bottom. There are around 2,500 iWays. Sify has been a frontrunner in terms
of making Internet telephony as well. Sify is all set to reap the benefits of
the growing data services market in the coming years.
Sudesh Prasad
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