Birla AT&T, the cellular service provider in the Maharashtra and Gujarat cirlces, has posted a turn over of Rs 226.76 in the last fiscal, exhibiting a growth rate of 106 percent as compared with Rs 110 core for the previous fiscal. Though the company has widened its subscriber base to 208435, it is lagging behind its competitors in the Maharashtra and Gujarat circles. In the Maharashtra circle, its subscriber base increased from 49709 to 127656, a growth of 156 percent. In Gujarat, the company has acquired 80779 subscribers moving up from 36688. While approximately 59 percent of its revenues accrued from Maharashtra, Gujarat accounted for 41 percent.

During the last fiscal, the company concentrated in extending its coverage to areas in the Konkan belt and the Vidharbha regions in the Maharashtra circle. Currently, this mobile service provider offers 1200 km of highway coverage across 13 cities and 32 cities in Maharashtra. In Gujarat circle, its coverage includes 9 cities, and 24 towns with 450 km of highway coverage. The company has also launched a slew of value-added services by tying up with Nokia for messaging solutions and the Pune-based iSolv for mobile chat services.