Buongiorno is the technology partner for innovative 'diet-sms' offering of
Tata DOCOMO. This mobile-to-mobile SMS aims to bring down the communication cost
on the short text messages for Tata DOCOMO customers. The diet-sms offer is
available to Tata DOCOMO user-base in ten telecom circles across India. The
feature of diet-sms is that consumers will be charged on the basis of number of
characters in the SMS. This new offer will charge a consumer 1 paisa per
character, with no charge for the spaces between words.
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