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  NETWORKING MASTERS
Network Distributors
Continued from page: 2

Saturday, May 26, 2001

3. Ingram Micro India Ltd

For Ingram Micro India, the subsidiary of the world’s largest wholesaler of technology, it was a year of consolidation of networking products. In its objective of being in the forefront of helping resellers and manufacturers meet their customers’ demands, the company went on to not only establish itself as a leading player for networking products, but also became an end-to-end provider of networking solutions to channels. In that effort, Ingram grew, revenue-wise, around 45 percent over the previous years’ Rs 62.18 crore, to rake in Rs 90 crore of total sales earnings. In the process, it also claims to have become the No. 1 distributor to Cisco, 3Com and Intel, with sales revenues of Rs 25 crore, Rs 10 crore and Rs 11 crore respectively. Its global image and wide geographical spread, with 22 locations all over the country, helped it to rake in such good revenue in the short span of 18 months into networking in India. While this paved the way for its growth on one hand, its strategy to add new product lines and principals, along with aggressive marketing schemes for resellers, bolstered its presence on the other. It added MRO-Tek for ASM/RAD leased line modems and Linksys for SME market portfolio. With increased focus this year on adding newer product lines, offering new value-added services, initiating a stronger drive to fulfill the business market, etc., Ingram looks all set to consolidate its market position and achieve leadership status across all networking product lines.

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4. i2i Media Ltd

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