NIC
The
total market for NICs is estimated to be Rs 82.94 crore in 2000-01. The market
declined by about 11 percent from the previous years’ sales. This was on
account of slackening sales of NICs in the last two quarters of the fiscal. The
year 2000-01 ended with sales of an estimated 1,048,000 NIC units, compared to
last year’s 1,098,000. The average price of an Ethernet NIC, which forms the
bulk of NICs sales, remained for Rs 500.
The clear leader was D-Link who sold 380,000 units with total
revenue of Rs 39 crore and an overall market share of 47 percent. But, the
players that made a mark during last year were Intel and Dax. Intel cut into the
other’s market share gaining more than 4 percent to end the year with 15
percent of the market. And, Dax came out of the blue to capture 9 percent of the
market. While all this was happening, 3Com decided to move away from the
mass-market range of products to focus on manageability and feature-rich range.
A battle between Intel and 3Com raged in this high range Fast Ethernet/Gigabit
Ethernet NIC market, where the average price of a card was over Rs 2,500.
The other visible players in this market were Allied Telesyn,
Accton and Linksys.
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