ADVANTAGE IMS
Through the IMS, access to network services can be secured through a
web-friendly interface, enabling third-party developers, service providers, and
even subscribers to self manage their service experience while the service
provider retains control over network resources. Subscribers can also control
when and how they communicate and services will automatically be optimized
depending on the customer's location. To support this seamless mobility
environment, FMC majors offer a full range of services that will provide
cost-effective planning, design, deployment complemented by rapid deployment and
robust security features.
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Access independence: IMS will eventually work with
any network fixed, mobile or wireless because open interfaces between
control and service layers allow elements and calls/sessions from different
access networks to be mixed.
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Different Network Architectures: Operators and
service providers can use different underlying network architectures through
IMS.
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Terminal and user mobility: IMS and SIP enable the
mobility of the user while the mobile network provides roaming ability.
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Extensive IP-based services: Any and all IP-based
service including VoIP, videoconferencing multi player gaming etc can be
easily provided through IMS.
OPERATOR CONCERNS
Quality of service (QoS), security and terminal availability are the key
operator concerns. Standards' bodies are aggressively working to address these
issues and related RFCs constantly released.
NEW TECHNOLOGIES
Presently, Session-Initiation-Protocol (SIP) and IMS are two pistons of the
convergence engine. VoIP of wireless (VoIP over WiMax) with the right QoS will
be some of the exciting developments to look forward to in the near future.
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Vendor
Selection |
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Few FMC players are
focusing on the end user experience and bring all end-to-end systems
and services required.
The key criteria for selecting a vendor are:
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End-to-end systems
delivery capability
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Experience in
delivering fixed, IP-broadband and mobile networks
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Strong track record
in delivering Packed Voice networks (eg 3GPP R4) or fixed
Softswitching
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Femtocell technologies, which are under trials in the US and
Europe, may be a good option for India. However, the telecom regulator TRAI
should offer low power spectrum to run this cost effective technology. Femtocell
technology offers greater network efficiency, better in-building wireless
coverage and a more suitable platform for fixed mobile convergence services.
Femtocell APs are also known as 3G APs, and they are small cellular base
stations designed for use in residential or corporate environments. Femtocells
are small, low-cost base stations that can be used in residential or enterprises
where high-speed coverage would otherwise be limited. By enabling cost-effective
deployment they allow carriers to complete with voice-over-Wi-Fi.
CHALLENGES
Despite all the promise there are a number of challenges that mar the growth
on IMS. Ambiguities over IMS standards, interoperability etc makes it difficult
for the service providers to for the service provider to determine the long and
short term benefits and define a strategy for IMS.
Moreover, there are a number of security threats that looms
large on IMS networks. These are identity theft, DoS/DdoS attacks (Denial of
Service), viruses and malware, SPIT etc. Although IMS does satisfy a number of
security requirements such as subscriber authentication and authorization,
signaling encrypting and admission control but a lo needs to be worked out to
make it a completely secure solution.
Service providers that are able to adapt IMS will gain great
rewards. In-Stat estimates that subscribers to IMS-based services will jump from
10 mn this year (2007) to more than 500 mn in 2011.
There are expected to be a lot of investment in NGN equipment,
the research agency has pegged IMS control layer equipment purchases reaching
$12 bn by 2011.
Researchers predict that despite the continued usage of NGN
overlays by wire line operators during the next five years, the real promise for
IMS lies in mobile networks. Thus we can be assured that it's not IMS that
needs to be assessed any more but the services and the adaptations that the
industry has to carry out to usher in the Gen-Y of communication.
MAKING FMC A REALITY
Mobile operators have been championing the concept of IMS for some time but
now the fixed line operators are promoting it as the way to do FMC. Wire line
carriers are experiencing increased revenue threats and massive competition from
non-traditional broadband access operators and mobile operators. This has made
them shift to IP-based network architecture for voice, multimedia services and
content delivery. New revenue streams are being generated through aggressive
roll out of high speed broadband access there by opening avenues to provide a
plethora of services including IPTV, interactive content services etc.
IMS is the key to success of these services as it gives
operators better quality of service, efficient multimedia service delivery
system and a framework to integrate services across multiple access
technologies.
Telecom operators can provide services to users irrespective of
their location, access technology, and terminal. IMS guarantees inter-working
with existing phone systems, while providing an upgrade path for modern
multimedia sessions (like a videophone). Moreover it enables them to combine
characteristics of the traditional PSTN with services typically associated with
broadband making it an optima solution for wireline operators.
FMC and seamless mobility are the hottest topics in the telecom
industry with good reason. Particularly for fixed/broadband service providers,
FMC creates new opportunities to offer exciting and valuable mobility services
to subscribers while capitalizing fully on the value of existing assets.
Enterprise and residential customers are eager to extend their mobility beyond
the front door, to be able to reach and be reached by communication,
information, and entertainment anywhere they go. By providing them with enhanced
IP services and seamless mobility capabilities, Motorola helps forward-thinking
fixed service providers capture their imagination, revenue and their loyalty.
IMS and UMA based solutions are already happening worldwide. In India these new
technologies are currently in trial stages and deployments are expected to start
from early 2008.
Baburajan K
baburajank@cybermedia.co.in
(with inputs from Sonia Sharma)
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