Market Information
The overall enterprise voice solutions market size in India for FY 2002–03
was estimated at Rs 820 crore. PBX remains the dominant contributor to the voice
solutions market with an estimated business of Rs 450 crore, which was the same
as in the previous year. The KTS market is estimated at Rs 50 crore. The rest
was shared by IP-PBX, wireless PBX (DECT) and other call center components. The
year 2002–03 saw Tata Telecom emerging as the dominant player, edging past
Siemens and recording a revenue of Rs 244 crore, which formed 75 percent of the
company’s total sales last year. As a strategy, the company increased its
focus on services, which formed a major chunk of its revenues.
Most of the players benefited from the call center boom. This
can be gauged from the fact that Tata Telecom did a business of Rs 86.21 crore
by supplying to call centers alone with orders worth Rs 23.10 from Dell
International Services and Rs 14.24 crore from Reliance.
The fiscal also saw the completion of a deal between Alcatel
and the local management of Alcatel’s networking business in India called ABS
India. The company, which sells OmniPCX Office for small and medium businesses (SMBs)
and OmniPCX 4400 for large operations, managed to do a business of Rs 50 crore.
On the other hand, Nortel, another leading player in the enterprise voice
market, recently created an enterprise business group focusing on product
development and sale of traditional and IP voice gear besides offering
integration solutions. Hinduja decided to deploy Nortel’s enterprise call
center solutions to its BPO unit in Bangalore with about 600 seats. South Indian
Bank also chose to deploy Nortel Networks’ converged IP solution to connect
150 branches in India. Cisco deployed its IPCC solutions at Transworks,
Accenture, and Phonix and did a business of around Rs 15 crore.
Siemens’ enterprise networks division (ICN-EN) launched
HiPath 3000, a next-generation EPABX/KTS, as the company did some good business.
While orders grew by 25 percent and revenues were up 24 percent over the
previous year, profits improved substantially. Apart from HiPath 3000, ICN-EN
launched several new offerings such as the HiPath Procenter, a call-center
suite, and Optipoint 500—a next-generation Workpoints family. ICN-EN also
forged alliances with Talisma in the call-center segment and with Avhan to offer
call-center CRM solutions to be integrated into the Siemens Procenter
call-center suite.
Nortel Networks, whose product lines Meridien I and Succesion
CSE 1000 platform suffered some erosion in their acceptance, launched Succession
CSE MX server with IP telephony features. Release 2 of Succession 1000 with
increased functionality did manage to get some acceptability. The march towards
IP-enablement gained momentum with a number of call centers and some corporates
going for IP-enabled voice solutions. According to Frost & Sullivan, the
market for IP-PBX will grow from its present 2.7 percent of the total PBX market
revenues to almost 84.4 percent in 2007. The Asia-Pacific market, according to
the same report for IP-PBX, will be worth $1.55 billion by 2007. NEC,
recognizing the importance of IP, and the lead taken by Avaya and Nortel,
launched its IP-PBX known as the NEAX 2000 Internet Protocol Server (IPS).
| Experts
panel |
| Reter
Gartenberg, executive vice president, information and
communication networks–enterprise networks, Siemens |
| B
Ashok,
vice
president (India and Saarc), Cisco Systems |
|
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