The gaming industry in India continues to be tiny compared to
the global market-$300 mn versus the global $36 bn, by 2009, according to
Nasscom. And within this the big picture is on the small screen-mobile gaming
is slated to garner 68% of the total industry, and will be the key growth
driver.
With the number of subscribers increasing, and a slew of mobile
gaming developers ready to whip up content for the smallest screen, this is the
way for the gaming industry to take. Premium PC and console games still cost
upwards of Rs 2,000, while a game download is yours for Rs 50 to Rs 150. The
number of handsets far, far outnumber those of consoles and PCs in India, thus
laying out the perfect growth scenario for mobile games.
On the positive side games are not just boredom busters. They
are known to enhance and develop skills in a person. Better eye-hand
coordination, ability to handle stressful situations, improved strategic
thinking and planning, better concentration, ability to solve complex problems-for
long these are the advantages that have been observed in game players.
|
We specialize in building
cars before highways and increasing aircrafts before expanding airports.
So will the necessary steps to aid healthy growth of mobile gaming also
come after the industry booms? |
As many parents will agree, games are addictive as well. We hear
of incidents in which parents see a shocking mobile bill at the month-end-as
their 10-year old is spending hours on the high-end mobile. Most parents do not
have the time, patience, or knowledge to figure out how to download a ring tone,
let alone a game. So when their kids end up playing games, beyond reprimands, we
really do not expect much to happen. The problem, of course, is universal. Bill
Gates has had to put a time limit of 45 minutes of screen time per day for his
son!
Soon we will hear of incidents where some game inadvertently (or
may be not) comes up with pornographic content. One download by a senior school
kid is enough to ensure that it does the rounds in quicktime. Or there could be
cases where a game has a hidden virus which strikes a certain brand of mobiles.
A download, and poof...the address book is gone, or worse, dirty SMSes are sent
out to all in the contact list. So you don't just pay for the game, but for
the 300 SMSes that go out to your family, friends, clients, colleagues...!
Repetitive stress injuries, bad posture-related problems-all
issues also seen with PC gaming-could get associated with mobile gaming as
well. But by far the biggest thing we should worry about is our youngsters
growing up as people with a short attention span with escapist tendencies. As
the effect of many dazzling technologies vying for their attention, we could
have a set of young people who are unable to communicate effectively. This and
other possible problems are getting highlighted.
The problems are ancient but applied to mobile devices they
acquire frightening dimensions. It's time to raise the questions to ensure
that the negatives outweigh the positives.
Obviously the need is to have a certain amount of legislation
supported by awareness and education. Are mobile game developers in sync? Will
the cell companies' drive to rake up numbers turn a blind eye to these issues
till it is too late-as the recent news items on adult content demonstrate? How
can we bring education into gaming-there are many studies worldwide that
suggest that the mobile lends itself to be a fantastic teaching tool?
As a country we seem to be specializing in building cars before
highways and increasing aircrafts before expanding airports.
So will the necessary steps to aid healthy growth of mobile
gaming also come after the industry booms?
Shyam
malhotra
editor-in-chief VOICE&DATA
shyamm@cybermedia.co.in
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