N Chandrasekhara: The content available on mobile devices is also available on other media so unless mobile subscribers do get something different it would be difficult to get subscribers for data.

Anshu Agarwal: It is very important for both content providers and service providers to actually work in sync. In the Internet business you know what you are asking for but incase of mobile it is not the case.

Shashikant Chaudhary: If you look at the NTT DoCoMo, it is very clear, how the money is going to be earned- subscription and data transfer. At this particular point of time, 90 percent of the revenue is going to the content developers whereas in India it is still not clear how much data revenue is going to be shared by the operator.

(L-R) N Chandrasekhara, GM (Mobile), BSNL (Bangalore); Anshu Agarwal, director (mktg.), Speedera; Jayadev Gopala Krishnan, MD, T-Info Mobile; Ibrahim Ahmad, editor, Voice&Data; Shashikant Chaudhary, CEO & president, Lambent Technologies; Anil Pande, head, enterprise and solutions group, Reliance Infocomm

Jayadev Gopalakrishnan: The revenue share in India is 25 –30 percent and if you look at Indian currency point of view it is very little money.

Anil Pande: We immensely value content but it has still not reached the stage of television where content is in abundance. So the content provider has to work on a model which pays the telecom service providers rather than charging the telecom operator.